ICT Executive at Pan-Afric International Schools (PAIS)

Job Description:

• An innovative Technology-Enabled International School located in Edo State is seeking a dynamic and eager-to-learn ICT Executive to oversee and enhance the school’s budding ICT and Digital Marketing infrastructure.

Key Responsibilities: As an ICT Executive, your responsibilities will include:

• Implementing all digital marketing campaigns, encompassing SEO/SEM, marketing database management, email marketing, social media, and display advertising campaigns.
• Developing, constructing, and managing the school’s social media presence.
• Monitoring and reporting on the performance of digital marketing campaigns, evaluating them against predefined goals (ROI and KPIs).
• Identifying trends and insights and optimizing spending and performance based on these insights.
• Collaborating with the ICT Business Consultant to generate innovative and effective growth strategies.
• Working alongside the ICT Business Consultant to create landing pages, enhance user experience, and execute Search Engine Optimization (SEO) strategies.
• Applying strong analytical skills to assess the overall customer experience across various channels and touchpoints.
• Maintaining the school’s computer systems and internet facilities.
• Managing the school’s website, Learning Management System (LMS), and School Management System (SMS).
• Preserving the school’s digital marketing assets.
• Reporting directly to the School Administrator and the ICT Business Consultant.

Qualifications Required: To excel in this role, you should possess the following qualifications:

• HND or Degree in Computer Science or an equivalent ICT-related field.
• 1-3 years of proven work experience in ICT, web applications, digital marketing, and networking.
• Experience in overseeing SEO/SEM campaigns, managing marketing databases, and executing email and social media campaigns.
• Highly creative with the ability to identify target audiences and develop engaging, informative, and motivational digital campaigns.
• Strong analytical and data-driven skills.
• Keen attention to detail and a willingness to learn.
• Residing in or near Benin City and not too far from any of the school locations.

Skills and Knowledge: You should be proficient in the following areas:

• Data analysis
• Content creation
• SEO & SEM
• Social media management
• Networking
• Marketing analytics

Additionally, knowledge of Adobe Creative Suite and Canva is a plus.

• If you meet these qualifications and are enthusiastic about joining an innovative educational institution, we encourage you to apply for this exciting opportunity as an ICT Executive.