Manager, Direct Marketing at Reliance Health

Remote

Reliance health

Company Info

Large organization

200 + Employees

Reliance Health uses Technology to Make Healthcare Accessible and Affordable. Through an integrated approach that includes affordable health insurance, telemedicine

Reliance Health uses Technology to Make Healthcare Accessible and Affordable. Through an integrated approach that includes affordable health insurance, telemedicine, and a combination of partner and proprietary healthcare facilities, Reliance Health offers innovative healthcare solutions that meet the needs of emerging markets.

Job Title: Manager, Direct Marketing

Location: Nigeria (Remote)

Job type: Full Time

Category: Brand and Growth

Job Description

  • We are hiring for a Manager, Direct Marketing who will be responsible for leading the team that drives customer acquisition through offline channels. This includes planning and executing events, partnerships, and on-ground activations.
  • The goal is to increase brand visibility and engagement through targeted, face-to-face marketing efforts in key markets.

Responsibilities

  • The ideal candidate is a hands-on marketing leader with experience managing field teams and delivering measurable results from direct campaigns.
  • Lead the planning and execution of direct marketing campaigns across all our active markets, focusing on activations that drive awareness and customer acquisition.
  • Manage the direct marketing team to ensure campaigns are executed on time, within budget, and to expected standards.
  • Develop and manage a calendar of high-impact offline marketing events, activations, and partnerships aligned with business goals.
  • Use performance data and field insights to refine direct marketing strategies and improve ROI.
  • Ensure all brand touchpoints in direct marketing channels are consistent, engaging, and aligned with our brand voice.
  • Identify and explore new opportunities for on-ground engagement, partnerships, and brand presence.
  • Collaborate with Product, Growth, and other brand teams to ensure alignment between offline and digital campaigns.
  • Track, report, and analyze campaign results using relevant KPIs to inform future efforts and team performance.

Requirements

  • At least 5-7 years of experience in direct marketing, field marketing, or offline marketing, with at least 2 years in a managerial role.
  • Demonstrated success planning and executing offline marketing campaigns, including events, activations, and partnerships.
  • Proven ability to deliver measurable business outcomes (e.g., leads, signups, or revenue) through face-to-face marketing.
  • Strong knowledge of consumer behavior in key markets and how to design locally relevant activations.
  • Strong project management skills and ability to manage multiple initiatives and teams simultaneously.
  • Great communication and interpersonal skills for working across teams and representing the brand externally.

Benefits
At Reliance Health, we prioritize our people and their well-being. Our benefits package is designed to support your success, growth, and happiness. Here’s what you’ll enjoy:

  • Remote-First Environment: Work from anywhere while staying connected to a vibrant, collaborative team.
  • Competitive Salary and Benefits: We offer a salary that’s benchmarked against the best in the industry, ensuring your expertise and impact are fully rewarded.
  • Premium Health Insurance: Comprehensive health coverage for you and your family, because your well-being comes first.
  • Unlimited Leave: Take the time you need when you need it—no limits, no questions.
  • Meaningful Impact: Play a key role in transforming customer experiences and shaping healthcare innovation.
  • Collaborative Work Culture: Join a supportive, inclusive, and team-focused environment that celebrates diversity.
  • Growth Opportunities: Access tools, mentorship, and resources to elevate your skills and career.
  • Learning & Development Allowance: We provide an allowance to support your ongoing professional growth and skill enhancement.

Application Closing Date
Not Specified.

How to Apply: Interested and qualified candidates should Click here to apply online

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