Area Sales Executive, Retail at Greenlight Planet

Lagos

Greenlight Planet

Company Info

Greenlight Planet is a multinational, for-profit business that designs, distributes, and finances solar-powered home energy products

Greenlight Planet is a multinational, for-profit business that designs, distributes, and finances solar-powered home energy products, with an underserved population in mind: the 1.3 billion global consumers for whom the old-fashioned electrical grid is either unavailable or too expensive.

Job Title: Area Sales Executive, Retail

Location: Lagos

Department: Partnerships Sales

Employment Type: Permanent – Full Time

Workplace type: Onsite
Reporting To: Retail Manager West and Centra Africa

About the Role

  • We are seeking a driven and experienced Area Sales Executive (ASE) to lead B2B solar sales in the assigned territory.
  • The ASE will be responsible for identifying and closing solar project opportunities with commercial, industrial, and institutional clients.
  • This role requires deep market understanding, strong consultative selling skills, and the ability to manage long sales cycles for high-value projects.

What You Would Be Expected To Do
Sales & Business Development:

  • Achieve monthly, quarterly, and annual sales targets within the assigned area.
  • Generate leads through field visits, referrals, and local marketing activities.
  • Develop and execute regional sales plans in alignment with company goals.
  • Manage the full sales cycle from sales generation to negotiation and closure.
  • Build and maintain strong, long-term relationships with retail partners and retailers. clients.
  • Follow up on proposals, pricing discussions, and contracts (Government etc) to ensure smooth handover to project teams.

Channel & Dealer Management:

  • Recruit, train, and manage channel partners, dealers, and distributors.
  • Provide ongoing support, product training, and incentives to dealers to drive sales.
  • Monitor channel performance and ensure timely order processing and delivery.

Strategic Market Development:

  • Map the assigned territory for high-potential B2B solar prospects.
  • Participate in local events, expos, or trade shows relevant to the renewable energy sector.

Customer Engagement:

  • Handle customer queries and assist in after-sales service coordination.

Market Intelligence:

  • Stay updated on industry, market trends, and government policies in the solar sector.
  • Provide regular feedback to the management to refine sales strategies.

Reporting & CRM:

  • Maintain accurate sales records, client database, and pipeline tracking using CRM tools.
  • Provide regular updates on performance, forecasts, and market feedback to the Regional Manager.
  • Maintain accurate records of sales activities, client interactions, and pipeline status in CRM tools.
  • Submit daily/weekly/monthly sales reports, trade visits and monthly itinerary to the reporting manager.

Requirements
You might be a strong candidate if you:

  • Bachelor’s Degree or its equivalent in Business, Engineering, Marketing, or a related field.
  • 2 – 4 years of experience in B2B or B2C field sales; experience in the solar/renewables/electrical industry is preferred.
  • Excellent communication, negotiation, and presentation skills.
  • Experience with high-value consultative selling and long sales cycles.
  • Willingness to travel extensively within the assigned area.
  • Good knowledge of solar product specifications and performance is an added advantage.
  • Familiarity with government solar policies, net metering, subsidies, and regulatory landscape.
  • Proficiency in MS Office (Excel, PowerPoint).
  • Experience working with channel/distributor networks.

Application Closing Date
Not Specified.

How to Apply: Interested and qualified candidates should Click here to apply online

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