Corporate Communication and Public Relations Officer at WayaLinks

WayaLinks is a significant supplier of non-banking financial products and insurance in Nigeria, drawing on its strategic strengths in a number of other niche areas. Our policies are developed with our clients’ business needs in mind.

Title: Corporate Communication and Public Relations Officer

Location: Lagos

Employment Type: Full-time

Job Description

• We are seeking to hire a communication and public relations Manager who will be responsible for building and maintaining a positive image for our company. You will be in charge of establishing and maintaining relationships with consumer, community, employee, and public interest groups by writing press releases and other media communications, responding to requests for information and press conferences, and coaching client representatives in the correct way of communicating with the public and with clients.
• To be successful in this role, you will need a deep understanding of consumer marketing, fintech and banking. You will also need excellent written and verbal communication skills. Previous experience in handling a press conference is also an advantage.

Public Relations Responsibilities:

• Responding to requests for information release or press conference from the media or designating a spokesperson or source of information.
• Establishing and maintaining relationships with consumer, community, employee, and public interest groups.
• Writing press releases and other media communications to promote clients.
• Planning or directing the development of programs to maintain favorable public and stockholder views of the organization’s agenda and accomplishments.
• Coaching client representatives in effective communication with the public and employees.
• Studying the organization’s objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, and services.
• Preparing and editing organizational publications, including employee newsletters or stockholders’ reports, for internal and external audiences.
• Updating and maintaining Web content.
• Conferring with managers to identify trends and group interests and providing advice on business decisions.
• Develop and implement a communication strategy that includes media outreach and social media content creation.
• Research and write press releases, and content for the company website, infographics, blogs, and newsletters.
• Acquire and maintain a detailed knowledge of the company’s policies, principles, and strategies, and keep up-to-date with relevant developments.
• Arrange and coordinate press conferences, and plan events.
• Facilitate the resolution of disputes with external role-players.
• Adhere to the company’s style guide, ensuring that we produce a high-quality and error-free copy.
• Work with key internal role-players to brainstorm content ideas, in line with the company’s strategy and in support of various brand initiatives.
• Support and evaluate results of communication campaigns with the team.
• Build and maintain relationships with journalists and key external role-players

Qualifications

• Bachelor’s Degree in Journalism, Public Relations, Marketing, Communication related field.
• 3 – 5 years’ experience in the related field
• Experience handling press conferences.
• Excellent written and verbal communication skills.
• Ability to pitch to media.
• Knowledge of consumer marketing.
• An ability to work on big strategy plans as well as day-to-day tasks.
• Ability to think both creatively and strategically.
• Ability to run PR campaigns that deliver measurable results and meet objectives.
• Deadline-oriented, inquisitive, with great follow-up and reporting skills.
• Creativity in securing coverage and buzz with traditional outlets.
• Understanding of social media and solid experience working with bloggers.
• Project and budget management skills.
• Responds well under pressure with strict time limit.
• Quick and enthusiastic learner.

Deadline: Not Specified.

How to Apply: Interested and qualified candidates should Click Here to apply online