Company Info
Large organization
151 to 200 Employees
Norrenberger
Banking
Norrenberger is an Integrated Financial Services Group that offers a variety of financial products and services in the areas of Infrastructure Banking, Asset Management, Investment Banking, Securities Trading, Insurance, and Pension Funds Administration customized to satisfy the requirements and expectations of our varied customer base. The Securities & Exchange Commission (SEC), the National Insurance Commission (NAICOM), and the National Pension Commission (PENCOM), among other organizations, provide licenses and enforce regulations to our component firms.
Title: Head, Corporate Strategy & Brand Management
Location: Abuja (FCT)
Employment Type: Full-time
Summary
- In this role, He/she will be responsible for developing and implementing strategic initiatives to enhance the overall corporate strategy and strengthen the brand positioning of one of our subsidiaries.
- You will play a crucial role in driving business growth, ensuring brand consistency, and maintaining a competitive edge in the market.
Responsibilities
- Lead the development and execution of the organization’s corporate strategy in alignment with the overall business objectives.
- Conduct thorough market research and analysis to identify market trends, competitive landscape, and opportunities for growth.
- Collaborate with key stakeholders to define long-term strategic goals and create action plans to achieve them..
- Identify and evaluate potential strategic partnerships, collaborations, and alliances that align with the corporate strategy and enhance the brand’s reach and reputation.
- Negotiate and establish partnerships to maximize mutual benefits and drive business growth.
- Oversee the creation and execution of integrated marketing campaigns to enhance brand awareness and perception.
- Monitor brand performance metrics and conduct regular market research to gain insights and recommend strategic brand positioning improvements.
- Develop and implement the overall brand strategy in alignment with the company’s goals and objectives.
- Define and maintain brand guidelines, ensuring consistent messaging, visual identity, and tone of voice across all brand touchpoints.
- Set clear objectives and performance metrics for the team and ensure they are aligned with the organization’s strategic priorities.
- Develop and manage the department’s budget, ensuring effective allocation of resources to support strategic initiatives and achieve desired outcomes.
Requirements
- Proven experience with a minimum of six (6) years in corporate strategy development and brand management, preferably in the financial services industry.
- Strong analytical skills with the ability to conduct market research, analyze data, and derive insights.
- Excellent understanding of marketing principles and practices, including integrated marketing communications and digital marketing.
- Demonstrated track record of developing and executing successful strategic initiatives.
- Exceptional leadership and team management skills.
Deadline: 19th July, 2023.
How to Apply: Interested and qualified candidates should send their Applications to: [email protected] using the Job Title as the subject of the email.