Company Info
Large organization
200 + Employees
Unilever Nigeria Plc - Welcome to Unilever, a global multinational and fast-moving consumer goods (FMCG) company with products sold in over 190 countries and more than 2 billion consumers across the world who use our amazing products everyday!
Unilever Nigeria Plc – Welcome to Unilever, a global multinational and fast-moving consumer goods (FMCG) company with products sold in over 190 countries and more than 2 billion consumers across the world who use our amazing products everyday!
1). CMI Growth Partner BWPC EWA & Head of CMI EWA
Job Requisition ID: R-98863
Location: Lagos
Job type: Full-time
Reports to: 1UL Head of CMI
Scope: BWPC EWA and EWA Business
Job Purpose
- If you are curious by nature, energized by connecting the dots, and uncovering growth opportunities within complex data & research, then this job is for you.
- In CMI, you have the opportunity to be a master storyteller and influencer and to use data & insights to solve some of the business’s biggest problems.
- We are in service of consumers & shoppers and have a responsibility to represent them as an objective, fact-based voice in the business.
What Will your Main Responsibilities be
- CMI Growth Partners are BG/brand/strategic priority experts who lead the function regionally within the respective BG, with a seat at the LT table, and a responsibility to lead the CMI BG agenda.
- This role is an integrated role with a focus on BWPC EWA as well as a BG-agnostic CMI leadership role for EWA partnering the EWA GM (priority markets being Nigeria, Ethiopia & Kenya). However, all CMI roles are expected to flow-to-value, and so there may be times you step beyond this scope (only with approval from CMI Head).
- The goals & workplan will be aligned to BWPC EWA and the EWA business.
- The role will sit on respective LTs for BWPC in EWA and the EWA LT, and there may also be operational LTs that you will be part of (e.g. quarterly S&OP).
BWPC EWA responsibilities:
- Partner BWPC marketing & CD on Power Brands & 1UL strategic priorities in BWPC EWA.
- Identify growth opportunities & drive these into the business, using a variety of data sources – continuous market data (e.g. Nielsen, Scan, Panel, Brand Health etc.), primary & secondary research, custom ad hoc research, pricing analytics, NRM L0-L3 etc. (supported by CMI CD & Perform specialists)
- Strategic partners for the future (e.g. vision, strategic, portfolio choices) – lead strategic research : e.g. L&R, Growth drivers, Pain points, Segmentation, White space, M&A, Competitor Reviews, Demand Spaces etc.
- Advise and challenge the business on innovation strategy creation and execution, as well as on innovation choices, M&A and investment decisions.
- Deliver mix development research (supported by CMI Brand Building specialists)
- Category deep dives of opportunity and performance, Market & category development, 6P & UBS analysis support and diagnostic deep dives.
- Work closely with CMI Head and other CMI members in the MCO/BG to land insights and growth opportunities.
EWA CMI Lead responsibilities:
- Partners EWA GM & CD Heads to identify pan-BG / pan-brand growth opportunities (e.g. at channel/retailer level)
- Trade-facing – leverages performance data, shopping insights and channel insights to strengthen strategic trade partnerships
- Lead continuous data tracking strategy & implementation, ensuring local team has the right data to power the business. Includes supporting CMI Head to lead local agency partnerships.
- Note: there will be no basic reporting or L1/L2 data pull requests in this role. All reports should be automated and access to these reports democratized.
What You Will Need To Succeed
Experiences & Qualifications:
Qualifications & Skills
- Minimum Bachelor’s Degree in Social Sciences / Marketing / Business etc.
- 6+ years of experience in CMI, CD, Brand
- Marketing & 6P acumen
- Market research & insight generation
- Strong organisation awareness & business acumen
- Ability to think strategically –design, develop and land country and cross-category level work
- High numeracy. Adept at data synthesis and storytelling
- Creative problem solving & ability to deploy pragmatic & innovative solutions
- High urgency & hunger for performance and results
Experiences:
- Leading & delivering via collaboration
- Experience of creating partnerships with local teams like CD, DMC and marketing and also CMI BG teams. Experience of delivering through others including external partners. Experience in being part of LTs.
Operational excellence:
- Experience in pricing, ranging, in store activation, media etc. Experience in leading innovation development and landing innovation in market
- Business growth opportunity
- Experience of identifying deaveraged opportunities for growth across the 6Ps and market development
Strategy:
- Experience of using available information to create a vision for the future market and make choices of where to play and how to win
- Navigating the organisation
- Experience of limiting duplication and driving best practice in a large organisation.
- Experience in being able to anticipate business needs even before they are clearly articulated through understanding of business priorities and ways of working.
Leadership:
- Business partnering – foster relationships with & effectively influence senior stakeholders in the business.
- Ability to work collaboratively with & deliver through different teams & agency partners, without having direct reporting lines, inside and outside of the country
- Work autonomously & make decisions independently
- Work flexibly – responds well to change, and able to learn and unlearn
- You are an inclusive motivator of people. Your team deliver with real passion, growing and learning from each other whilst delivering quick wins.
- You are still responsible for your own results and as a manager, you also need to motivate others to deliver with passion, creating an inclusive and engaging climate around you. You can balance challenge with support and coaching. You understand the wider business context and you are emotionally intelligent enough to motivate people to deliver what is needed.
Critical SOL (Standards of Leadership) Behaviors:
- Personal Mastery: Sets high standards for themselves. Has emotional intelligence to take feedback, manage mood and motivations, and build empathy for others.
- Passion for high Performance: Generates intensity and focus to motivate people to deliver results at speed. Takes personal responsibility and accountability for execution and results.
- Talent Catalyst: Invests in people – coaches individuals and teams to realize their full potential. Creates an inclusive climate, empowering everyone to be at their best.
- Purpose & Service: Has humility, understanding that leadership is service to others, inside and outside Unilever.
- Consumer Love: Invests time inside and outside to understand the needs of consumers.
- Business Acumen: Creates sustainable growth with purpose, engaging different partners across the system for change.
Application Closing Date
Not Specified.
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2). Marketing Manager, CloseUp
Job Requisition ID: R-98311
Location: Lagos
Job type: Full-time
Category: Marketing
Reports to: Head of Country, Nigeria; dotted reporting line to EWA Demand Creation Lead
Job Purpose
- The Marketing Manager is responsible for driving consumer demand and achieving exceptional achievement of business objectives for the Oral Care – CloseUp Power Brand in Nigeria.
- This role involves translating business strategy into actionable marketing plans, working with the CSP Teams, and championing a digital-first, social-first approach to brand building and consumer engagement.
- Drive Innovation to achieve ambitious business objective, delivering multi-year brand growth, penetration, brand power KPIs and business model.
What Will Your Main Responsibilities Be
- Translate the 1UL AML / BWPC BG strategic vision into comprehensive CloseUp Marketing Plans specifically tailored for the Nigerian consumer, acting as the guardian of these plans and ensuring their effective implementation.
- Oversee all marketing activities for the CloseUp brand in the market, comprising advertising campaigns, consumer engagement initiatives, direct-to-consumer strategies, and the execution of global brand innovations.
- Collaborate with Demand Creation Lead and relevant agencies to develop impactful brand assets, create compelling content and amplify brand messaging across digital and retail platforms in Nigeria.
- Drive all marketing activities focused on (digital) Consumer Demand Creation, in partnership with the in-market DMC team, including brand activation, consumer insights generation, data analytics, content development, strategic partnerships, and the planning and execution of in-market experiential events across all Power Brands in the market.
- Lead the Digital Marketing agenda, developing and implementing strategies to plan and deliver seamless, engaging digital consumer experiences and campaigns.
Reports to:
- Head of Country, Nigeria; dotted reporting line to EWA Demand Creation Lead
What You Will Need To Succeed
Experiences & Qualifications
- Demand Creation Leadership: Minimum of 7 years of proven experience in marketing, with a strong emphasis on demand generation, brand building, and digital marketing within the consumer goods industry.
- Strategic Planning & Execution: Demonstrated success in developing and executing integrated marketing plans that align with business objectives, drive consumer demand, and deliver measurable results.
- Digital Marketing Expertise: Deep understanding of digital marketing channels, tactics, and best practices, including social media marketing, influencer marketing, content marketing, search engine optimization (SEO), and paid advertising.
- Team Leadership & Management: Proven ability to lead, inspire, and develop high-performing marketing teams, fostering a collaborative and results-oriented environment with clear accountability and decisive action.
- Cross-Functional Collaboration: Experience working effectively with cross-functional teams, including customer development, R&D, finance, and creative agencies, to achieve shared goals.
- Budget Management: Strong financial acumen and experience managing marketing budgets, tracking ROI, and optimising campaign spending.
Skills
Strategic Marketing & Demand Creation:
- Strategic Thinking & Planning: Ability to translate business objectives into actionable marketing strategies and plans that drive consumer demand and achieve measurable results.
- Demand Generation Expertise: Deep understanding of demand creation principles, tactics, and best practices across various channels, including digital, social, and experiential.
- Brand Building & Storytelling: Skill in crafting compelling brand narratives, developing engaging content, and creating consistent brand experiences that resonate with target audiences / social first cohorts.
- Product Understanding: In-depth understanding of the brand formulation and how to bring product superiority to life during the shopper journey to drive desire and UBS.
Digital Marketing & E-commerce:
- Digital Marketing Mastery: Comprehensive knowledge of digital marketing channels, platforms, and tools, including social media, search engine optimisation (SEO), paid advertising, email marketing, and marketing automation.
- Social Media Expertise: In-depth understanding of social media platforms, trends, and best practices for building brand awareness, engaging audiences, and driving conversions.
- E-commerce & D2C: Experience with e-commerce platforms, digital merchandising, and direct-to-consumer (D2C) marketing strategies.
Leadership & Collaboration:
- Team Leadership & Management: Proven ability to lead, motivate, and inspire high-performing marketing teams, fostering a collaborative and results-oriented culture with clear accountability and decisive decision-making.
- Cross-Functional Collaboration: Strong interpersonal and communication skills to effectively collaborate with cross-functional teams, external agencies, and stakeholders.
Analytical & Data-Driven Mindset:
- Data Analysis & Insights: Proficiency in using data analytics tools and techniques to track marketing performance, measure ROI, and derive actionable insights.
- Budget Management & Optimisation: Strong financial acumen and experience managing marketing budgets, optimising campaign spending, and maximizing return on investment.
Leadership:
- You are an inclusive motivator of people. Your team deliver with real passion, growing and learning from each other whilst delivering quick wins.
- You are still responsible for your own results and as a manager, you also need to motivate others to deliver with passion, creating an inclusive and engaging climate around you. You can balance challenge with support and coaching. You understand the wider business context and you are emotionally intelligent enough to motivate people to deliver what is needed.
Critical SOL (Standards of Leadership) Behaviors:
- Personal Mastery: Sets high standards for themselves. Has emotional intelligence to take feedback, manage mood and motivations, and build empathy for others.
- Passion For High Performance: Generates intensity and focus to motivate people to deliver results at speed. Takes personal responsibility and accountability for execution and results.
- Talent Catalyst: Invests in people – coaches individuals and teams to realize their full potential. Creates an inclusive climate, empowering everyone to be at their best.
- purpose & service: Has humility, understanding that leadership is service to others, inside and outside Unilever.
- Consumer Love: Invests time inside and outside to understand the needs of consumers.
- Business Acumen: Creates sustainable growth with purpose, engaging different partners across the system for change.
Application Closing Date
Not Specified.
How to Apply: Interested and qualified candidates should use the links below to apply:
