API Marketing Associate at Quidax

Quidax is an African focused cryptocurrency exchange. We enable customers to buy/sell Bitcoin and other cryptocurrencies (Ethereum, USDT and Litecoin) with Naira.

Title: API Marketing Associate

Location: Lagos (Remote)

Job Type: Full-time

Job Description

What you will be doing:

• As our API Marketing Associate, you will play a pivotal role in driving inbound leads for our API business.
• Your primary responsibility will be to develop and execute comprehensive inbound lead generation strategies, with a focus on attracting qualified leads to our platform.
• You will work closely with the API Business team to achieve our goal of onboarding 40 merchants within the next year.

Responsibilities
What your day-to-day looks like:

• Designing and implementing a robust inbound lead generation strategy for the API business.
• Creating compelling content and executing social media marketing campaigns to attract potential merchants.
• Conducting market research to identify trends and insights that can inform our marketing approach.
• Collaborating with cross-functional teams to ensure alignment and synergy in our marketing efforts.
• Tracking and analyzing key metrics to measure the effectiveness of our marketing initiatives.
• Cultivating relationships with potential merchants and guiding them through the onboarding process.

Requirements
What you need to have:

• 4-7 years of experience in content writing and social media marketing.
• Previous experience in fintech, software as a service (SaaS), or crypto industries.
• Strong understanding of crypto APIs and the fintech landscape.
• Proficiency in designing and executing marketing campaigns across various digital platforms.
• Excellent communication skills and the ability to articulate complex ideas effectively.
• Proven track record of driving inbound leads and achieving measurable results.
• Familiarity with market trends and insights related to the fintech and crypto sectors.

Nice to have:

• You’re truly invested in the tech space
• Relationships with tech media, graphic designing skills, and experience in events management/coordination.
• You’re open to new working ways and are not afraid to question current structures and ways of doing things
• Love for Fintech/Crypto Products

Remuneration
Some perks of being a Quidaxian:

• An inclusive culture where we are always looking for improvement and cherish your input.
• Competitive Salary for the matched experience and role.
• Sweet compensation package, including bonus when the company hits its goals for the year with management’s discretion.
• Assess to Therapist best fit for you
• Unlimited leave days.
• Generous Parental Leave.
• Health Insurance.
• Offsite team retreat.

Deadline: Not Specified.

How to Apply: Interested and qualified candidates should Click Here to apply online

What our hiring process looks like: It’s a 3-step quick process!

• Intro call with a recruiter
• 1hr call with the hiring team
• 1hr culture fit interview