Company Info
Unified Payment Services Limited is Nigeria’s premier Payments & Financial Technology company founded in 1997 by a consortium of leading Nigerian banks. UP® operates as a shared infrastructure for the banking community in Nigeria and Payments Service Provider within and outside Nigeria, with a vision to be the most preferred e-payment service provider in Africa.
1). Head, Digital Marketing, Media and PR
Location: Lagos
Responsibilities
- Plan and execute digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain the company’s social media presence.
- Aggressively grow brand and product awareness across various online platforms including social media.
- Readily drive the adoption of company products and services.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Plan, execute, and measure experiments and conversion tests.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Effectively manage online brand perception and reputation
- Use marketing automation as a tool for achieving business and brand objectives.
- Implement effective digital, media/public relations and crisis management systems and processes.
- Ensure all external communications are consistent with the corporate and subsidiary brand positioning.
- Manage the media relations program for the company and key stakeholders. • Aggressively pursue positive media coverage for all subsidiaries and develop effective strategies to manage/mitigate negative coverage.
- Supervise the planning, organizing and convening of corporate press conferences, media briefings etc.) for all subsidiaries.
- Produce press releases, interview scripts and speeches.
- Coordinate partnerships with external communication consultants and vendors as required for achieving goals within budgets.
- Support the professional development of the team members, to continuously develop needed skills and expertise and achieve personal development aspirations.
- Keep abreast of local and global best practices and make recommendations on how they impact the unit’s role.
- Build and maintain strong relationships with key internal and external stakeholders.
- Champion the definition of the team’s processes, policies and procedures.
- Any other related responsibilities as assigned.
Requirements
- Candidates should possess a B.Sc qualification.
- 10 – 20 years work experience.
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2). Head, Brand Management & Strategy
Location: Lagos
Responsibilities
- Develop creative marketing communication strategies, plans and approaches to market products, services, and initiatives
- Position corporate brand to have optimal outlook and reach in its targeted marketplace; and to generate high probability sales leads.
- Continuously plan and execute brand engagement activities across digital and physical media.
- Manage and ensure top-notch content development for both online and offline channels.
- Serve as the custodian of the corporate brand, ensuring consistent projection of the company across all spheres of the business.
- Ensure all external communications are consistent with brand guidelines
- Have oversight for all technical, creative and content production process
- Provide input to the budgeting process for strategic/tactical marketing planning.
- Support the implementation of strategic through the line marketing activities including all internal communications, branding, events and sponsorships, merchandise management.
- Support the development of brand strategies and marketing plans across subsidiaries.
- Enforce brand consistency and drive brand quality across all platforms
- Execute assigned businesses’ marketing plans/activities in addition to budget scheduling efficiencies
- Liaise with Market Operations to ensure stakeholders requirements are clearly understood and delivered within stipulated SLAs
- Undertake, on a periodic basis, competitive activity tracking a well as actionable intelligence reports and develop appropriate response
- Maintain the security of all information entrusted with, and ensure full compliance with all principles and policies in IS Handbook
- Supervise all assigned marketing services executives to ensure that objectives are met.
- Any other related responsibilities as would be assigned.
Requirements
- Candidates should possess a Bachelor’s Degree with 10 – 20 years relevant work experience.
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3). Head – Internal Communications, Sponsorship, Events and Corporate Social Responsibility (CSR)
Location: Lagos
Responsibilities
- Define and execute Internal communications strategy and policies.
- Ensure communication of the department’s strategic direction and objectives to all staff.
- Contribute to the overall achievement of the organization’s mission & vision through effective staff engagement. Responsible for executive staff profiling and management on internal channels
- Ensure that individual/teamwork and attitude reflect the tenets of the organisations culture and values.
- Keep abreast of global best practices and make recommendations on how they impact the unit’s role. Build and maintain strong relationships with internal stakeholders
- Develop a strategic plan for ensuring staff alignment with management.
- Support in the planning and development of annual Marketing and Communications activities for the Group
- Enforce brand consistency on all internal channels and platforms Sponsorship, Events and CR&S
- Develop a robust and effective execution roadmap for events management (Strategy)
- Create and plan event(s) to foster networking opportunities. Determine strategic opportunities for success that may include sponsorships, speaking engagements, roundtable discussions, breakout, innovative session, and more,
- Collaborate and coordinate with subsidiaries in the planning and production of events and sponsorships as applies for each business May 2023
- Maintain group wide calendar of events and sponsorship activities,
- Implement a system that enables mid- and long-term planning and effective execution of event and sponsorship for the company
- Manage group wide calendar of activities and events to ensure harmony and efficiency.
- Ensure appropriate branding at all events
- Source and promote opportunities to drive awareness, sales opportunities, improve brand perception to strengthen Unified Payments’ image.
- Plan, organise and drive various CRS initiatives for the enhancement of the Group’s performance, including timely disclosure of our CRS performance in accordance with regulatory requirements.
- Develop and execute CRS programs as well as conduct periodic assessments to determine outcomes and effectiveness.
- Maintain the security of all information entrusted with you, and ensure full compliance with all principles and policies in the IS Handbook
- Any other related responsibilities are required as assigned.
Requirements
- Candidates should possess a Bachelor’s Degree with 10 – 20 years relevant work experience.
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4). Marketing Services/Operations Coordinator
Location: Lagos
Responsibilities
- Develop measurement plans which contain benchmarks and goals for each upcoming programs or projects.
- Monitor performance, develop insights, make recommendations and implement optimisations and iterate on a continuous basis.
- Serve as the marcoms project manager for the department and group wide enterprise projects
- Able to produce dashboards with key marketing intel that can be translated to action
- Identify, design, and document scalable processes that enable the marketing team to be more effective in their daily work and drive alignment within the department.
- Provide data-driven recommendations for process improvements, including marketing budget allocation.
- Handle merchandise production and marketing collaterals
- Works with relevant departments within the group to handle departmental capex requirements
- Partners with the IT department for the purpose of optimizing CRM systems and tools, marketing technologies, data management, etc.
- Supports the GH in handling internal for the department, training and
- Handle all departmental BQA processes
- Support the department’s initiatives and be in charge of logistics while also working with strategic partners
- Collates and prepare reports as required.
Requirements
- Candidates should possess a Bachelor’s Degree with 10 – 20 years relevant work experience.
Deadline: Jun 5, 2023.
How to Apply: Use the links below to apply: