Company Info
Fan Milk Plc, a Danone Company (hence referred to as “the Company”), was established in 1961 and has been providing all Nigerians with high-quality, nutritious dairy products since that year.
Title: Strategy and Insight Analyst
Location: Lagos
About the Job
- We are looking to hire a new colleague to join our Marketing Team as Strategy and Insight Analyst.
- The position is expected to build strong internal and external partnerships to identify insights across Markets and brilliantly execute to drive growth.
- It nurtures a culture of measurement and evaluation for continuous improvement.
Duties
The S & I Analyst:
- Will support the Senior S&I Manager to ensure brand strategy execution, support, and drive world class marketing strategy
- Be the custodian of consumer insights, deliver measurement and evaluation for key advertising.
- Ensure that brand strategy & communication is founded upon a deep understanding of the consumer.
- Support & drive world class understanding of consumer attitudes, motivations and trends that can be leveraged to grow our categories.
- Deliver Measurement and Evaluation for key advertising and promotional projects
The ideal candidate should have
- A Bachelor’s Degree in Marketing / Business / Statistics / Economics / Market Research or other related discipline preferred. Postgraduate Qualifications an advantage
- At least 5 years’ experience either within a market research agency and/an FMCG organization.
- Mixed Methods research capabilities: methodological experience in both quantitative and qualitative research techniques.
- Can demonstrate excellent commercial judgement & acumen.
- Experience at managing key stakeholders nationally & internationally would be an advantage.
- Ability to speak French would be an added advantage.
Deadline: Not specified
How to Apply: Interested and qualified candidates should Click Here to apply.